FCB Chicago/GE Monogram Appliances
Monogram Appliances believes in elevating the experience and that it’s the details that define us. They were seeking a way to shar their established brand belief is Redefining Luxury Through Details with a thoughtful home chef, obsessed with the finer things.
Working in-house with FCB Chicago, we led art direction and design, participate in inclusive casting, shaping 3 commercial spots, print ads and creating a branded logo to celebrate an Architectural Digest win, to increase brand awareness about this amazing brand.
“The Minimalist Collection”
“Pro Range Introduction”
“The Finer Things”
“Social Bites”